Market Statistics

Area demographics

Total DMA HH:...................115,543

Multi-Set DMA HH:............ 94,956 (82%)

Cable Penetration:............ 37%

Satellite Penetration:......... 53%

2008 Retail Sales ..............$2.381 Billion (Abilene only)

Abilene is the center of a 22 County Trade Area

Median Age:......................32

Effective Buying Income:..$41,417

Per Capita:.........................$19,763

Stories
- Have You Ever Heard Of The Abilene Paradox?
  The Abilene Paradox is a popular management concept that was created in the Big Country during the 1960s, but it doesn’t seem to be known among people in Abilene.
- 5-Year-Old Girl Found Hanged In Apartment Complex Playground
  A 5-year-old Texas girl is dead after she was found hanging by the neck from her jump rope on a piece of playground equipment.
- Man Wrecks His Car, Then Is Shot Dead By Nearby Resident
  Police say a driver who wrecked a car in an Austin neighborhood has been shot and killed by a nearby resident.
- Puppy Stabbed Repeatedly Adopted To New Owner
  An Abilene puppy who captured nationwide attention after being brutally attacked, has a new home and her new owner was by her side through her entire recovery.
- Abilene Woman Re-Indicted For Shaking Baby
  A babysitter accused of shaking a baby was re-indicted Thursday, which upgraded the charges against her and increased her possible sentence.
Video
- Local Auto Industry Rebounding
Slideshows
- Local Mugshots
  Here are mugshots of area people who have run afoul of the law recently.
- Best Of The Worst: Mug Shot Hall Of Shame
  Check out these lookers who ran into the law.