Kenneth Horton, 64, was not the first person to to die in the high-traffic, congested area of Highway 351 just north of Interstate 20.
Horton was riding his motor scooter on the highway when he hit a car. He is the second motorcyclist to die in a traffic accident in the area in the past year.
Police say the car he hit failed to yield when it pulled out in front of Horton and onto the highway.
KTXS spoke with the Texas Department of Transportation to find out if it has plans to lessen traffic risks in that area.
"We have a committee that reviews every crash that involves a fatality," Darah Waldrip of TxDOT said. "We look at the contributing factors."
Waldrip said that TxDOT works with authorities and law enforcement, but fixing the problems of high traffic on the highway does not have a simple solution.
"We do have to look at access points on the roadway and the number of driveways," Waldrip said. "Also, the back-age roads and all those issues."
Waldrip said the solution could include engineering or even driver awareness and education.
One man who spends about nine hours a day, four to five days a week selling produce by Highway 351 would agree.
"People just got to slow down," said Drexel Gilstrap, owner of the produce stand. "And stay off their cell phones. Pay attention."
But one driver – who spoke with KTXS just as she was about to pull out onto the highway – had a different idea.
"We definitely need a stoplight out here," she said.
Waldrip, however, said traffic lights will not necessarily solve the problem.
For the time being, TxDOT will soon implement a different plan.
"In a few months, we will start work on converting the frontage road along I-20 to one-way traffic," Waldrip said.
Whether that will have impact on the congestion area remains to be seen.